Updated on February 22, 2024
7 min read

Colgate Optic White Product Reviews

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What is Colgate Optic White?

Colgate Optic White is a product family consisting of whitening toothpaste, mouthwash, toothbrushes, and at-home whitening treatments.

Colgate’s Optic White Toothpastes are their leading whitening products on the market. They typically contain double the amount of whitening ingredients as many other kinds of toothpaste

Colgate Optic White products whiten and brighten teeth, safely removing stains. People can usually expect whiter teeth in as little as three days. Always use Colgate Optic White products as directed on the packaging for the best results.

Get your brightest smile with NewMouth's top teeth whitening picks for 2024.

Does Colgate Optic White Actually Work?

The Colgate Optic White toothpaste works. It meets the American Dental Association’s (ADA) criteria for excellent toothpaste, meaning it is efficient, safe, and whitens your teeth gently.

While it is slightly more abrasive and has less fluoride than other products on the market, it generally scores much higher than other options. The Colgate Optic White toothpaste is also competitively priced, costing less than many whitening toothpastes and products on the market.

Are Colgate Whitening Products Safe on Enamel?

Colgate whitening products are enamel-safe. They are also designed to enhance, freshen, and protect your teeth.

Teeth whitening can be an abrasive process to your tooth enamel. That’s why it’s important to use products with enamel-protecting ingredients, like fluoride. Fortunately, Optic White toothpastes contain fluoride.

Can I Use Colgate Optic White Products Daily?

Colgate Optic White products are formulated for daily use. If you have sensitive teeth, some of them may be too harsh to use. It’s best to consult your dentist before using any product. 

Aside from that, always read the instructions on your toothpaste. Follow these directions closely; if you experience sensitivity, you can switch between regular and whitening toothpaste. You can also choose a whitening toothpaste designed for sensitive teeth.

Colgate Optic White Ingredients

The Colgate Optic White Toothpaste contains hydrogen peroxide. This is a common ingredient featured in over-the-counter whitening kits. Hydrogen peroxide is effective for whitening teeth and can help remove stains.

Intrinsic stains are found within the tooth structure. Extrinsic stains typically occur on the tooth’s surface due to external substances.

Review of Colgate Optic White Products

The NewMouth team put together a list of Colgate’s best whitening products. Read below for our full review:

Optic White® Renewal Toothpaste

Waterpik Sonic Fusion

Based on our research, the Optic White Renewal Toothpaste is Colgate’s best whitening toothpaste. It’s an award-winning toothpaste containing 3% hydrogen peroxide. The formula can remove tough stains while being safe for the enamel due to its fluoride ingredient.


  • Affordable and easily accessible
  • Fluoride protects the teeth against cavities
  • Hydrogen peroxide is a professionally recommended ingredient for teeth whitening
  • Can strengthen the teeth against early enamel damage


  • Whitening toothpastes aren’t effective on intrinsic stains
  • May not be suitable for sensitive teeth
  • Does not repair long-term enamel damage

Optic White® Stain Fighter®

Waterpik Sonic Fusion

Colgate Optic White Stain Fighter Toothpaste safely and effectively removes surface stains. Its active ingredient is sodium monofluorophosphate, which prevents cavities.

The toothpaste can also prevent new stains from developing, so your teeth can remain whiter longer. Use this product twice a week daily for four weeks or longer for the best results.


  • Formulated with fluoride to prevent cavities
  • Safe for children two years and older
  • Has recyclable packaging


  • Children should be monitored while using this toothpaste (shouldn’t be swallowed)
  • Not effective on intrinsic stains
  • May not be suitable for sensitive teeth

Overnight Teeth Whitening Pen

Waterpik Sonic Fusion

The Optic White Overnight teeth whitening pen lets people whiten their teeth while they sleep. People can start seeing results as early as a week, but results may vary.

Each pen contains 35 nightly treatments. The enamel-safe formula contains 3% hydrogen peroxide and is designed for ‘no tooth sensitivity’ during and after whitening sessions.


  • Easy-to-use packaging and formula
  • The formula dries within seconds and remains during sleep
  • Easy to remove (through toothbrushing)
  • Safe for sensitive teeth


  • Results may take a while (one to two weeks)
  • Swallowing a significant amount may require medical attention
  • Flammable (should not be used near a flame or while smoking)

Optic White® Advanced Toothpaste

Waterpik Sonic Fusion

The Optic White Advanced Toothpaste intensely whitens teeth up to four shades. It features 2% hydrogen peroxide and is safe for daily use.

Like the other toothpastes in the Optic White line, this one contains fluoride for anticavity benefits. For best results, brush your teeth twice daily (for six weeks).


  • Hydrogen peroxide is a dentist-approved whitening agent
  • Fluoride protects the teeth against cavities
  • Vegan
  • Sugar-free and gluten-free


  • Only recommended for adults
  • Results can take up to  6 weeks to show
  • Toothpaste is not effective on intrinsic stains

Optic White® Professional Take-Home Whitening Kit

Waterpik Sonic Fusion

The Professional Take-Home Whitening Kit uses a combination of a patented whitening serum and a rechargeable LED device to whiten teeth effectively. Use it for ten minutes (five days a row) to see results.

The product is designed to provide zero tooth sensitivity, and the silicone tray is comfortable and well-fitting. You can expect improvements of over seven shades (when used consistently).


  • Easy to use
  • The whitening serum is gentle on the teeth and gums
  • The LED device is rechargeable and simple to use
  • It gives better results than whitening toothpaste


  • Only available through your local dentist’s office
  • Contains alcohol in the ingredients and may dry out the lips
  • Does not work on dental fixtures (crowns, veneers, fillings, or dentures)

What Causes Tooth Discoloration?

Teeth are regularly exposed to foods, drinks, and other products. Over time, these substances can lead to discoloration or stains, called extrinsic stains.

Products that can cause these stains include:

  • Tea
  • Coffee
  • Red wine
  • Iron-containing liquids
  • Tobacco

Teeth can also become discolored due to certain situations, including:

  • Poor oral care
  • Tooth nerve damage
  • Tooth demineralization and decay
  • Natural aging
  • Genetic defects that affect the tooth enamel (dentinogenesis and amelogenesis)
  • High fever at an age when teeth are developing
  • Severe neonatal jaundice
  • Oral antibiotic use before age 8
  • Porphyria (a group of disorders resulting from a buildup of natural chemicals in the body)
  • Excessive fluoride ingestion (from naturally high water fluoride levels), fluoride rinses, toothpaste, and/or high levels of fluoride supplements)

Why Trust Us? How We Judge Whitening Products

All medical content on this site, including this guide and other product reviews, is written by our team of experienced writers and researchers. 

All NewMouth writers vet products that are recommended and reviewed in the industry. In cases where this is not possible, our team will:

  • Compare positive and negative reviews on the products
  • Talk to company leaders to ensure their products are safe and effective
  • Look into costs to ensure customers are getting the best quality products at reasonable prices
  • Read research studies to compare the pros and cons of each product

Every piece of content is heavily reviewed before publication. All content on NewMouth is also medically reviewed by a licensed dentist, specifically any content where we recommend products. 

Our dentists flag any recommendations they disagree with. Any products that don’t meet their professional standards are removed.


Colgate Optic White is a line of teeth-whitening products designed for daily use. The Optic White toothpastes contain hydrogen peroxide, a dentist-approved whitening agent. They also contain fluoride to protect the teeth during the whitening process.

The toothpastes meet the American Dental Association’s (ADA) criteria. This means the products are safe and effective.

The Optic White line also has a professional take-home whitening kit, which is only available through your local dentist’s office. It has a patented whitening formula and LED device to give people whiter smiles.

Last updated on February 22, 2024
8 Sources Cited
Last updated on February 22, 2024
All NewMouth content is medically reviewed and fact-checked by a licensed dentist or orthodontist to ensure the information is factual, current, and relevant.

We have strict sourcing guidelines and only cite from current scientific research, such as scholarly articles, dentistry textbooks, government agencies, and medical journals. This also includes information provided by the American Dental Association (ADA), the American Association of Orthodontics (AAO), and the American Academy of Pediatrics (AAP).
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