Updated on October 2, 2024
1 min read

Best Kids Toothpaste (2024)

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Most experts recommend brushing your child’s teeth with fluoride toothpaste, and even the American Dental Association (ADA) recommends it. 

But you do have to be careful with how much you’ll give them. Kids who swallow too much (that is, pea-sized amounts or more) may get mild fluorosis.

At NewMouth, we believe parents know what’s best for their children. That’s why we prepared a list of the best kids’ toothpastes—so you can choose between fluoride and fluoride-free toothpastes and decide which one you’ll give them.

We also assembled tips for buying the right toothpaste for your child.

NewMouth’s Top Recommendations

  1. Best Overall – Kinder Karex Kids Toothpaste
  2. Best Fluoride & Fluoride-Free – Burst Kids Toothpaste
  3. Best for the Whole Family – Boka Natural Toothpaste
  4. Best for Babies & Toddlers – Jack N’ Jill Natural Kids Toothpaste
  5. Best for Sensory Issues – Dr. Bob Unflavored Toothpaste
  6. Best Vegan Formula – NOW Xyliwhite Toothpaste Gel
  7. Best on a Budget – Tom’s of Maine Fluoride Children’s Toothpaste

7 Best Toothpastes for Kids of 2024

We asked our in-house dentists to evaluate the best kids’ toothpastes on the market based on the following criteria:

  • Ingredients ⁠— Making sure they work and are safe for kids
  • Flavors — We only picked naturally-flavored toothpastes
  • Results — What they can do for your child’s teeth
  • User reviews — Consistent positive feedback from parents

Below is a list of the top 7 toothpastes for children. Whatever your budget or needs, we’ve got a recommendation that will work for you.

Kinder Karex Kids Toothpaste

Best Overall
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Kinder Karex is safe for kids of all ages, including babies. The German brand does extensive research to back its choice of ingredients and complies with European Union and ISO Standards to ensure the safety of its products. It uses hydroxyapatite (HAP) to strengthen and protect your child’s teeth from cavities.

Things We Like

  • Fluoride-free alternative that’s safe to swallow
  • Kids like the toothpaste and its mild flavor

Things We Don’t Like

  • Only comes in mint flavor
  • It’s a new brand

2. Burst Kids Toothpaste

Best Fluoride and Fluoride-Free

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Burst Kids is the best brand for picky kids—and parents! They have a fluoride toothpaste in marshmallow and bubblegum flavors, as well as a non-fluoride alternative in strawberry flavor.

Both contain natural sweeteners (sorbitol and xylitol) which help fight cavities. Burst Kids’ fluoride-free toothpaste uses nano-hydroxyapatite (nHAP) to remineralize your kids’ teeth.

Things We Like

  • Gentle on children’s teeth and gums
  • Many kids like its taste
  • Recommended by dentists

Things We Don’t Like

  • Non-fluoride toothpaste only has one flavor
  • Packaging isn’t enticing to kids

3. Boka Natural Toothpaste

Best for the Whole Family

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If you want a toothpaste for the entire family and not just kids, we recommend Boka Natural Toothpaste. It uses nano-hydroxyapatite to remineralize and strengthen teeth.

It doesn’t contain parabens, artificial colors or flavors, and sulfates—including sodium lauryl sulfate (SLS).  You can choose from 4 yummy flavors: Ela Mint, Orange Cream, Lemon Lavender, and Coco Ginger.

Things We Like

  • Reduces sensitivity and makes teeth feel stronger
  • Doesn’t contain harsh ingredients
  • Refreshing taste

Things We Don’t Like

  • Has a grainy texture that some don’t like
  • Boring packaging may not entice smaller children to brush

4. Jack N’ Jill Natural Kids Toothpaste

Best for Babies and Toddlers

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Jack N’ Jill Natural Kids Toothpaste has a lot of qualities that make it perfect for babies and toddlers. It comes in a BPA-free, easy-to-open packaging and has a hypoallergenic formula free of parabens, SLS, and fluoride.

You can get an unflavored or strawberry toothpaste for your baby or choose from banana, milkshake, and blueberry flavors for your toddler. All contain xylitol (for sweetness and cavity protection) and calendula (which soothes the gums).

Things We Like

  • Parents love the fact that it’s safe to swallow for kids
  • Only uses natural and organic ingredients
  • Its flavors make brushing more enjoyable for kids and parents

Things We Don’t Like

  • Comes in small tubes that get used up quickly
  • Hard to find in local stores

5. Dr. Bob Unflavored Toothpaste

Best for Sensory Issues

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Some children have sensory issues that make it difficult to get them to use flavored toothpaste or certain textures. For kids with taste sensitivities, we recommend Dr. Bob’s Unflavored Toothpaste.

It contains xylitol for sweetness and cavity protection and has a smooth non-foaming texture. It uses fluoride to strengthen enamel and prevent tooth decay.

Things We Like

  • Ideal for kids who don’t like strong flavors or foamy toothpaste
  • Doesn’t contain harsh chemicals so it’s safe to swallow
  • Recommended by dentists

Things We Don’t Like

  • Not a good option for kids who prefer flavored toothpaste
  • Doesn’t create a foam which may take getting used to

6. NOW Kids Xyliwhite Toothpaste Gel

Best Vegan Formula

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For families who want to get their kids started on veganism, NOW Kids Xyliwhite Toothpaste Gel is a good option. It uses a vegan formula and doesn’t contain any fluoride, gluten, sugar, or sodium lauryl sulfate (SLS).

The toothpaste is naturally sweetened with xylitol, which helps prevent cavities. Your kids can choose from 3 flavors: strawberry, orange, and bubblegum.

Things We Like

  • Some say their kids haven’t had a cavity since using it
  • Children love its flavors and look forward to brushing
  • You don’t have to worry about kids swallowing it

Things We Don’t Like

  • Runny gel that can leave a mess while brushing
  • Few parents find it too sweet for their kids

7. Tom’s of Maine Fluoride Children’s Toothpaste

Best Budget

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Tom’s of Maine Natural Fluoride Toothpaste is affordable and has the ADA Seal of Acceptance, which means it helps fight cavities.

Its formula doesn’t contain parabens, dyes, or artificial preservatives. Instead, it uses natural flavors and lets you choose from orange-mango, strawberry, and watermelon.

Things We Like

  • Gentle but effectively cleans teeth
  • Not too sweet or artificial tasting
  • Kids love to brush their teeth with it

Things We Don’t Like

  • Contains SLS and carrageenan⁠—may irritate some children

Transform your smile with the best toothbrushes of 2024. Find your perfect brush here.

Tips for Buying Kids Toothpaste

There are several factors to consider when looking for a good children’s toothpaste. Here’s a detailed look at what to keep an eye out for:

Fluoride vs. Fluoride-Free Toothpaste

The American Dental Association (ADA) Council recommends fluoride toothpastes for children aged 2 to 6. Parents of children under 2 are advised to brush with water and seek a dentist’s recommendation.

Since fluoride can cause fluorosis, they set out guidelines on how much toothpaste you can give children based on their age:

  • For kids below 2 ⁠— A “smear” or about the size of a rice grain
  • For kids aged 2 to 6 — A pea-sized amount of toothpaste

Fluoride remineralizes your kid’s teeth and helps protect them from cavities. But if you want to avoid the health risks associated with it, you should opt for fluoride-free toothpastes with ingredients that can remineralize teeth and/or prevent tooth decay. Some of these include:

  • Hydroxyapatite
  • Calcium
  • Xylitol
  • Arginine

ADA Seal of Acceptance 

The American Dental Association (ADA) gives its Seal of Acceptance to fluoride toothpastes that are proven to be effective at preventing tooth decay.

When opting for fluoride toothpastes, it’s best that you look for this seal.

Ingredients to Avoid

Some ingredients often found in toothpaste are best avoided due to their potential negative effects. These include:

  • Sodium lauryl sulfate (SLS) — A foaming agent that can irritate the gums
  • Phthalates — May disrupt endocrine hormones
  • Parabens — Preservatives that can affect your body’s hormones
  • Artificial flavoring — May disrupt your endocrine function
  • Carrageenan — Causes digestive upset in some
  • Titanium dioxide — A teeth whitening agent that’s been linked to cancer

Flavoring and Packaging

Brushing should be an enjoyable experience for kids, which is why flavor and packaging are important. A fun-looking tube can encourage them to brush their teeth. Picking a flavor they like makes sure they’ll want to keep brushing.

Fresher breath, healthier gums, stronger teeth – find it all in 2024's best mouthwashes. Explore the top picks here.

Last updated on October 2, 2024
14 Sources Cited
Last updated on October 2, 2024
All NewMouth content is medically reviewed and fact-checked by a licensed dentist or orthodontist to ensure the information is factual, current, and relevant.

We have strict sourcing guidelines and only cite from current scientific research, such as scholarly articles, dentistry textbooks, government agencies, and medical journals. This also includes information provided by the American Dental Association (ADA), the American Association of Orthodontics (AAO), and the American Academy of Pediatrics (AAP).
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  2. Why does Kinder Karex not contain fluoride?” Kinder Karex.
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  6. Aggeborn, L. and Öhman, M. “The Effects of Fluoride in Drinking Water.” Journal of Political Economy, 2021.
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  8. Pepla, E. et al. “Nano-hydroxyapatite and its applications in preventive, restorative and regenerative dentistry: a review of literature.” Annali Di Stomatologia, 2014.
  9. Paszynska, E. et al. “Impact of a toothpaste with microcrystalline hydroxyapatite on the occurrence of early childhood caries: a 1-year randomized clinical trial.” Scientific Reports, 2021.
  10. Pickering, V. “Plant of the Month: Mint.” JSTOR Daily, 2020.
  11. La Merrill, M.A. et al. “Consensus on the key characteristics of endocrine-disrupting chemicals as a basis for hazard identification.” Nature Reviews Endocrinology, 2020.
  12. Lauretta, R. “Endocrine Disrupting Chemicals: Effects on Endocrine Glands.” Frontiers in Endocrinology, 2019.
  13.  Borsani, B., et al. “The Role of Carrageenan in Inflammatory Bowel Diseases and Allergic Reactions: Where Do We Stand?” Nutrients, 2021.
  14. Warheit, D.B. and Donner, E.M. “Risk assessment strategies for nanoscale and fine-sized titanium dioxide particles: Recognizing hazard and exposure issues.” Food and Chemical Toxicology, 2015.
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